EVENT CASES

Promo Italia: The Dinner Club

Promo Italia: The Dinner Club at The Frederik

An evening for the guests who deserve it most. Promo Italia invited their best clients to The Dinner Club, a private dinner at The Frederik. Beneath the warm wooden bookcases stood two long tables dressed in white linen, with rattan chairs and candlelight. Flowers in yellow and blue, with sunflowers and delphiniums, brought a summery Italian feel to the evening. The screen carried the message of the night: Milano. Talent lives here.

As the guests took their seats, the chef plated each course at the kitchen island, with the garden doors open to the greenery outside. It felt less like a business dinner and more like an evening at someone’s home, but with every detail taken care of. The Frederik is made for private dining: intimate enough for real conversation and spacious enough to give a brand its own stage.

Would you like to give your guests an evening to remember? We would love to help you shape it.